Welcome to the NOVA Lab at the University of British Columbia, Vancouver. The lab is directed by Dr. Ipek Oruc and is part of the Visual Cognitive Neuroscience Group within the Department of Ophthalmology & Visual Sciences. We are located on the 4th floor of the Blusson Spinal Cord Centre, home of ICORD, at Vancouver General Hospital.

We study visual recognition of high level forms such as faces, letters and objects. Our purpose is to advance the understanding of the brain processes responsible for visual recognition. We investigate the nature of neural computations that support normal high-level visual function as well as the disruptions to these that result in visual impairments. We use a wide variety of methodologies from behavioral and psychophysical experimentation, to computational modeling, and neuroimaging (fMRI, EEG). Potential applications of this line of research include methods to improve performance in everyday tasks, such as reading, and rehabilitation paradigms to restore normal function in cases of impaired recognition due to brain injury such as prosopagnosia, or developmental dysfunction such as dyslexia, autism spectrum disorder.